Jonathan Becker
Jonathan Becker is the founder of Thrive Digital, a performance marketing agency that manages approximately $500 million per year in advertising spend across Meta, Google, TikTok, Snap, and other platforms. He built the agency after an encounter with Garrett Camp (Uber co-founder) that gave him early visibility into the programmatic advertising opportunity. Thrive specialises in creative testing at scale, media mix modelling, and multi-touch attribution for direct-to-consumer and B2B companies.